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REFERENCE MODEL

Changelog.

The DataGap reference model is the hand-curated spec of what consumer e-commerce brands should be capturing at each stage. It is versioned. Every change ships here with the date and a concrete description of what moved. No marketing language.

  • v0.1
    APR 20, 2026 · ECOMMERCE
    • Initial public reference model: 15 priority entries for e-commerce.
    • Covers browse, checkout, post-purchase, LTV, and warehouse hygiene.
    • Every entry includes a detection rule and required-property list.